Maintain my sales (CRM) and mktg contacts (MKTG DB)
If your company invests in marketing activities to generate marketing qualified and sales leads your next step to save your marketing development funds investment should be keep your marketing data base up to date and clean. Teraplan is offering a fully outsourced and customized service to clean up your marketing DB and set up the procedures to automate the process for next time and enhance your lead intelligence. This marketing cleaning process becomes more than ever relevant with the new EU GDPR Regulation.
Your sales contacts in the CRM (Sales Qualified Leads and Customers) and your contacts in the MARKETING DB (Subscribers and MQL) will have to be constantly monitored and updated. Teraplan can help you to set the up this best practice and keep you compliant with new EU GDPR regulation.